Obviously, there are few things on God’s green earth less torturous than having to spend more money than you have to. We understand that selling property can be expensive – legal fees, accounting fees etc. etc.
That’s why at REAL, all marketing is FREE and we have in-house marketing gurus who know how to do it right. Plus, there are no base fees, a competitive commission rate and no added charges.
Here’s what’s included:
REAL’s own publication:
- The largest and only property catalogue filled purely with Kerikeri properties
- Distributed monthly to approximately 9,000 households
- Available in a number of branded boxes, in central locations such as Kerikeri New World, Countdown, Kerikeri Road, Waipapa township, and various motels
Website Advertising – Soliciting national and international web traffic
- REAL’s website
- Trade Me
Innovative Customer Relationship Management System
- Highly targeted, unique and powerful consumer segmentation tool
- Data integration for the identification of psychographic and behavioural buyer profiling
Electronic Direct Mail (eDM)
- Effective database segmentation and targeted eDM communications in conjunction with the abovementioned data integration tool
- Dominant Kerikeri CBD window exposure, in a prime corner position
- Onsite real estate board
- Up to 20 high resolution wide-angle photographs
- Use of REAL’s covered trailer when you buy or sell
Of course, every property is different and may require a tailored campaign with added media channels. Luckily, we’re a privately owned, Kerikeri-based company nimble enough to customise and manage a campaign. Any requested add-ons to REAL’s standard, value-packed bundle is organised by our team and passed on to our Vendors at cost.
“I have no hesitation in commending the REAL TEAM for putting together some of the most effective and creative advertising and promotional material to ever come across my desk.
The TEAM put together an imaginative marketing program which has resulted in substantial enquiry and most importantly, sales. I would have no hesitation in recommending this TEAM to anyone considering selling property.”
– Wayne Parsons, Development Manager
“You guys do a fantastic job with your presentation and marketing and I will certainly be recommending REAL. I have enjoyed my association with you all, over the years, may it continue. Here’s to heaps of sales for you all!”
– Angela Stuart